A Wall Street Journal investigation has discovered that TikTok’s Android app has been collecting users’ MAC addresses for 18 months. This violates Android’s rules.
MAC addresses, or Media Access Control addresses, serve as unique identifiers for each user’s device making them useful for both advertising purposes and also for more invasive forms of tracking.
Both the iOS App Store and the Google Play Store had banned the collection of MAC addresses as a matter of policy by 2015. However, according to The Verge, TikTok was able to obtain the identifier through a loophole.
But TikTok is not the only app doing this. almost 350 apps on the Google Play Store that had taken advantage of a similar loophole, usually for ad-targeting.
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